Read today’s press release, below.

One funny thing about this … when the release shifts to “about Roski” … and the first item mentioned is that he was named “one of the 10 most intriguing sports figures” by the L.A. Daily News … I was the one who wrote that, for L.A. News Group, last December.

I suggested in that column that Roski made the list because if the NFL ever is to come back, Roski would be the guy who got it done. And here his PR firm is, reciting that back to me.

The full release:

New State-of-the-Art NFL Stadium Planned for Los Angeles

Project Considered Most Viable To Date

LOS ANGELES – Edward P. Roski, Jr., the developer behind the creation of Staples Center and a part owner of the Los Angeles Kings and Los Angeles Lakers, today announced plans to build a state-of-the-art NFL stadium for Los Angeles. The “Los Angeles Stadium” will be conveniently located within the region’s major population centers. It is expected to cost significantly less than current NFL stadiums under construction, will complete its regulatory review this summer, and will be in a position to begin construction by the end of this year to be completed for the 2011 NFL season.

“Los Angeles Stadium is the project that will bring the NFL – and the Super Bowl – back to Southern California,” said Roski, chairman and chief executive officer of Majestic Realty Co., one of the largest commercial real estate firms in Southern California. “It is time to put the stadium debate behind us. We have a great stadium site that can serve the entire region, and we have the ability to get this done. This project is exciting, viable and in process.”

The Los Angeles Stadium site is conveniently located east of downtown in the center of the greater Southern California market, at the junction of the 60 and 57 freeways. Nearly 12 million people live within a 25-mile radius of the site, providing easy access to residents of Los Angeles, Orange County and the Inland Empire. The site allows easy access to many of the region’s major freeways, including the 605, 57, 10, 60, 71 and 210 freeways. It is also located in close proximity to a Metrolink station.

Given the unique topography of the location, the stadium will be built into a hillside, thus dramatically reducing construction time, materials and cost. The stadium will be constructed with private funds. It will be situated on a 600-acre parcel of land that is secured by Majestic Realty Co. through a long-term lease with the City of Industry.

“I have been passionate about Southern California sports for a long time,” continued Roski. “Los Angeles Stadium will reflect that passion, giving fans, families and tourists an entirely new sports and entertainment experience.”

“For nearly 12 years, we have worked to bring the NFL back to Los Angeles. During that time, we have come to realize what is important to the National Football League in a stadium for the entertainment capital of the world. They want the stadium to be state-of-the-art, with the finest fan amenities: luxury amenities, parking, seating, extensive sponsorship opportunities and connected to a larger entertainment destination that will benefit both the NFL and the community. It has always been the NFL’s desire to do it right, and with Los Angeles Stadium, they finally have a stadium in the right location with everything it takes to be successful for the team, the league and the community.”

Los Angeles Stadium will utilize “green” building strategies, making it one of the most sustainable stadiums for the NFL. An Environmental Impact Report (EIR) for the development of a five million square foot office, retail and entertainment project at the site was previously certified in 2004, and a supplemental EIR specific to the stadium project is currently in process. Also planned on the site will be an NFL training facility, a sports medical center and clinic, entertainment, retail, restaurants and offices.

For more information on Los Angeles Stadium, please visit (www.LosAngelesFootballStadium.com).

About Edward P. Roski, Jr. and Majestic Realty Co.

Named one of the Top 10 “Most Intriguing Sports Figures” by the Los Angeles Daily News, Edward P. Roski, Jr. is co-owner of the Los Angeles Kings and Lakers. Combining his love of sports with his passion for business, he played a critical role in developing the teams’ new arena at Staples Center. Now a landmark in downtown Los Angeles, Staples is considered the entertainment capital of the entertainment capital. A generous philanthropist, Roski personally commits his time and resources to countless civic organizations throughout Los Angeles, including USC, the Walt Disney Concert Hall, the Cathedral of our Lady of Angels, March of Dimes, Boys and Girls Clubs, and the City of Hope. Roski was born in Oklahoma and raised in Southern California where he graduated from the University of Southern California in 1962 with a Bachelor of Science degree in finance and real estate. He served as an officer in the United States Marines from 1962 to 1966.

Founded in 1948, Majestic Realty Co. is one of the nation’s oldest and largest privately held real estate firms, with office, retail and industrial portfolios totaling approximately 71 million square feet. The Southern California-based company is a diversified real estate development company specializing in the planning and development of premier master planned business parks and retail centers. Majestic Realty Co. has been ranked, the number one commercial developer, by the Los Angeles Business Journal for the past 16 years. Headquartered in City of Industry, Majestic Realty also has offices in Atlanta, Dallas, Denver, Las Vegas and Bethlehem, PA. For more information, visit www.majesticrealty.com.

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