When Jason Dufner shot a 63 in the second round of the PGA Championship, which we over here in the UAE follow with some interest, given that parts of this country look like Palm Springs with a shoreline … I looked at the photos of the guy and tried to remember why he seemed familiar.

He is memorable, in a perverse way. The pot belly. The lack of any discernible muscle definition. The chew of tobacco often jammed between his lower lip and teeth. The out-of-control hair.

Several golfers look like anything but athletes, and he would rank high on the list.

Then, when he won the PGA today … it all came back.

Dufnering!

Turning his name into a verb began earlier this year, when a photo got around of Dufner making an appearance at a school … and assuming one of the most passive/lumpish/slouching poses in golf history.

Youtube picked up on it, and lots of people began Dufnering, and posting their photos. From fellow golfers to pet owners. Others had the slouching Dufner photo-shopped into historical and/or current events. It was amusing and fun, for a few days.

And now he has won a major championship. He is famous for something other than Dufnering.

I am told by Someone Who Knows Golf that Dufner is a pretty good guy, who holds a degree in economics and is far more intelligent than the classic pose (or his often bland interviews) would suggest.

Sure, he could cut back on the bean burritos, but as a 5-foot-8, 265-pound golfer from Thailand said after shooting a sub-par round at the PGA this week: “I don’t work out a lot. I just try to play good golf. You don’t have to have a good body for that.”

Jason Dufner can vouch for that.

After he won the PGA, Dufner said the “Dufnering” phenomenon helped spur him to victory.

He said: “Got some notoriety for maybe something that was probably taken trying to hurt me a little bit and ran with it and it helped a lot. I got a lot of fans because of it and people identified me through it and that was good.”

He also broadened his reputation a bit by patting his wife on the backside, coming off the 18th green. Some chatter about that, too, but either way … he’s won a major and lots of good players never have.